YBQ design studios 2007

Commune became the house of YBQ Design Studios
Fresh Difficulties (2007)
Yousuf’s first collection was titled ‘Fresh Difficulties’. The presentation of the collection was unmatched and holds as a true testament to the designer’s unconventional and harmonious talent.

For the first time in Pakistan, a fashion show was presented in the form of a short film. The film was in the context of ‘Maya’s Dream’ a retrospective into the Indo-Hellenistic styles of Grecian drapery as well as a traditional Pakistani essence that collectively describes his personal creative journey and the inspiration for the collection.